Promoting India Latin America Collaboration

Brazil on the Rise

Here at IndusLatin we recently highlighted the growing role of cities like Mumbai, India, and São Paulo, Brazil, as international financial centers. The NY Times has just drew attention to a few recent developments in Brazil that indicate that this trend is unlikely to stop any time soon. Here are some key facts from the article:

  • A Brazilian-backed investment firm just acquired Burger King, further securing Brazil’s place as an ascendent global commercial leader
  • The number of millionaires in Brazil jumped nearly 70 percent, to 220,000, from 130,000, between 2006 and 2008
  • JBS Friboi, a Brazilian company, butchers and packages 8 percent of the world’s beef

The article further emphasizes that Brazil is an increasingly dominant world player in the food and agriculture industries, and with growing fears over the world’s food supply, Brazilian agriculture is looking like a solid investment.

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Brazil’s growing international presence

The BBC recently had an optimistic profile of Brazil’s position on the world stage. The article argues that Brazil has been largely successful at putting its own house in order, and is increasingly seen as a strong force in the international arena as well.

Democracy and democratic institutions have been strengthened. At the same time, Brazil has enjoyed high levels of economic growth, the result of continuity in economic policy that saw inflation remain low and stable, the fiscal situation under control and a floating exchange rate.

Poverty has been significantly reduced, and 31 million Brazilians lifted into the middle class, which in turn has brought about a rapid expansion of the domestic consumer market.

Commercial liberalisation and the globalisation of Brazilian companies are indicative of how Brazil’s economy has modernised. Diversification in the industrial and service sectors has gone hand in hand with the growth of the agricultural sector, highly competitive and with a strong presence in international markets. Brazil today sees itself as a global trader.

Brazil’s nascent position of power in global politics is due in large part to its credibility on issues that affect the developing world, and its status as a leader with the BRIC countries.

Brazil’s voice cannot be ignored on issues of importance to the developed world, such as foreign trade, climate change, energy (biofuels and oil), food, water and human rights.

Then there is the emergence of the BRIC countries, as Brazil, Russia India and China are known, a grouping that has become one of the new players on the international scene in recent years.

Brazil’s traditional diplomatic involvement in multinational organisations has reinforced the image of the country as a builder of consensus, an “honest broker”.

International attention has also focused on Brazil’s ethnic and religious harmony and the role it plays as mediator in more troubled parts of South America.

The article ends on this positive note:

For these reasons, Brazil today, confident and assertive, is seeking to carve a role for itself outside South America as a regional power able to act well beyond its immediate borders…

What is clear is that Brazil’s voice is set to be heard ever louder on the world stage.

IndusLatin has long shared this optimistic view of Brazil and its potential as a world power.

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Venezuela’s bid to join Mercosur

For those who might be unaware, Mercosur is a regional trade agreement between Brazil, Argentina, Uruguay, and Paraguay. It is somewhat comparable to NAFTA, though there are some significant differences. Recently, Venezuela has been actively trying to join Mercosur, but before it can, all four member countries have to give their approval. So far the all have given their approval except Paraguay, though there has been some controversy in other countries over admitting Venezuela while Chavez is still in charge. In Paraguay, criticism of Chavez’s action against opposition parties has delayed the approval process.

Now, the leading candidate for the Brazilian Presidency, José Serra, has expressed some of his own concerns over Venezuela’s entry. From MercoPress:

“I want to say something, I think it’s great, very good for me that (Hugo) Chávez should support Ms. (Dilma) Rousseff [Serra's opponent in the presidential elections],” said José Serra talking to Brazilian reporters in Rio Grande do Sul, but warned that this is not positive for Mercosur “because his incorporation would only weaken and discredit Mercosur.”

Serra said that “as we all know, this gentleman likes to persecute and shut down all media that does not support him. Let us not forget also that Mr. Chavez could have won many elections but his debut in politics was as leader of a bloody military coup,” underlined Serra. “Only later was he elected”.

The opposition candidate that leads in public opinion polls went further and said that “not reforming or reviewing Mercosur endangers its very existence. To admit a new full member in Mercosur for political reasons is simply not believable and not acceptable”.

Serra also insisted that the voting system inside Mercosur had to be reviewed. “In the European Union, with a long experience of integration, the country with the largest GDP and most population has a greater participation in the voting scheme; on the contrary in Mercosur all members have the same vote.” This limits Brazil’s international trade policies and “must be reviewed.” Imagine “if Venezuela finally makes it into Mercosur—which is madness—it would have the same vote as Brazil; it’s quite senseless,” said Serra.

The former governor of São Paulo said that Mercosur should aim to become a free trade zone, (instead of a common market) but gave to timetable to achieve such a goal.

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Bursting India’s myths about skin color

A few months back IndusLatin spotlighted the expansive use of skin whitening creams in India and Latin America. Recently the issue has been back in the news in India. Vogue magazine’s India edition dedicated its May cover story to the issue, and declared that it is time “to say we love, and always have loved, the gorgeous color of Indian skin”. It may prove difficult, however, to change societal perceptions of beauty. From The Christian Science Monitor:

Skin color matters in India, a fact made clear by the adjectives used in personal ads seeking spouses. Suitors use keywords such as “dusky,” a euphemism denoting dark skin, or “wheatish,” meaning one is light-skinned, to indicate their complexions… Being darker-complected has traditionally been considered an impediment to finding a good partner…

Sales in skin-lightening creams are up by 17 percent from the previous year, reported marketing firm Nielsen Company late in 2009. One Indian advertising executive, who worked on a skin-whitening campaign and wished to remain anonymous, explained the growth by saying that “being fair is seen as a passport to getting the ideal partner.” These attitudes are also reflected in India’s thriving film industry.

“In Bollywood, there is a premium on being fair. Dusky actresses … aren’t considered glamorous,” says filmmaker Jag Mundhra.

Mr. Mundhra, is more hopeful about the future. “The economic changes have meant that India no longer sees itself as a third-world country. This newfound pride will help us accept our own skin color.”

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Brazil’s crisis philosophy: Foreign currency reserves trump IMF credit lines

One reason for Brazil’s relative success at navigating the current economic crisis is that it maintains US $243 billion in foreign exchange reserves. These reserves have acted as a crisis fund, of sorts, for the Brazilian government. Brazil has been able to use the fund to avoid having to rely on credit lines from international institutions like the International Monetary Fund (IMF).

From MercoPress:

The reserves gave the central bank credibility when it deployed a number of mechanisms to help exporters, the financial system and the foreign exchange markets to deal with the sudden liquidity crisis, he said, adding that some have been removed and others can continue to be withdrawn.

Brazil’s National Development Bank, or BNDES, will end its extraordinary funding to the Brazilian economy in June, but the private sector should be ready to take over, he said. “I think it’s about time to exit all the crisis structures,” Meirelles said.

He added that while multilateral credit lines can be complementary, the crisis showed there are two major problems. First, the IMF would struggle to cope with the sheer volume of demand, and secondly, that the need during the crisis was proven to be higher than had been expected.

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Brazil’s agricultural output expected to rise

Brazil is an agricultural powerhouse and a world leader in exports of soybeans, sugar, orange juice, and coffee. It is also one of the top producers and exporters of cotton, poultry, and beef. This trend of Brazilian dominance in agriculture seems poised to continue with an expected 8.5% increase in production for grains, legumes, and oilseeds, as well as a 1.5% increase in the amount of land currently under cultivation. Additionally, the coffee crop is expected to increase by 14.4% this year over last.

From MercoPress:

The production of grains, legumes and oil-seeds this year will be 8.5% greater than in 2009, according to the latest estimate. The previous estimate based on data from January indicated the total crop would reach 143.4 million tons.

Land under cultivation will grow by 1.5% compared with 2009, eventually reaching 47.9 million hectares, said IBGE.

The crop boost this year can be attributed mainly to the 17.4% increase in soybean production and 2.6% increase in corn.

Soybean is the chief crop production of Brazil, accounting for just under half of the total grain and oil seed output.

Soy, corn and rice, the three main crops, occupy 81.5% of all the cropland in the country.

Soybean production this year will reach 66.9 million tons, thanks to improved climatic conditions and the increase in the area under cultivation, while the corn harvest is forecasted in 52.4 million.

Brazil, the world’s top grower and exporter of coffee, will produce 2.8 million tons of beans this year which is 14.4% more by volume than last year.

These positive agricultural numbers bode well for Brazil’s overall economic output since agricultural revenues are a relatively high (compared to the Europe and the US) 6.5% of the country’s overall GDP.

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Chile learns how trust its military, 20 years after Pinochet

Chile has made great strides since the end of the Pinochet dictatorship in 1990. Under Pinochet there was extreme political repression, including at least 3,000 people who were “disappeared” and murdered because of their political opposition to the regime. In the last 20 years Chile has enjoyed rapid improvements in its economy and society, but mistrust of the military has remained strong.

With the recent earthquake and ongoing aftershocks, however, the Chilean military has begun to redeem itself in the eyes of the citizenry. Outgoing Chilean President Michelle Bachelet has deployed thousands of troops to the hardest hit areas, and they are doing a commendable job of orchestrating search and rescue missions and maintaing security. It is revealing, however, that distrust of the military was strong enough that it took two days of widespread looting and crumpled infrastructure after the quake before President Bachelet was willing to call upon the military for help.

The military’s history might be one of oppression and fear, but residents seem to be thankful for a military presence in this crisis. From the NY Times:

In Chile, the military clearly evokes mixed emotions because of the role it played in the torture and disappearance of some 3,000 Chileans during this country’s bloody 19-year dictatorship.

But in the five days since Chile was shaken by a magnitude 8.8 earthquake, one of the worst natural disasters in its history, the military’s relationship with the country’s people was turning a new page.

Tanks were stationed outside supermarkets that had been looted and vandalized for two days before the troops arrived. Soldiers organized lines for residents to enter banks, pharmacies and gasoline stations. And for the most part, emotional and exhausted residents like Mr. Ramírez embraced them.

“The military arrived so late here,” said Mrs. Henríquez, 49. “The looters took everything in this city, even the lights in the supermarkets. It was dreadful. And all because the president was worried about what happened in 1973. We don’t care about that now. We want order, not chaos.”

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Venezuela strays from its policy of nationalization

Venezuela has been particularly hard hit by the global recession over the last few years. Last year alone, the country experienced 27% inflation and a 2.9 percent decline in economic output. Times are tough enough, in fact, that famed “anti-capitalist and Marxist” Hugo Chávez has declared that, “Investment and experience from foreign oil firms is necessary in Venezuela. We need it.”

Venezuela has long been criticized by the US and others for its policy of nationalization, which it has pursued with vigor in industries like telecommunications and oil. Chávez actually nationalized the entire oil industry in 2007, but recently, that trend has begun to change; Chevron inked a deal worth multi-billions of dollars to drill in Venezuela after it submitted the winning bid for some oil blocks in the first oil auction since Chávez took office 11 years ago. A second group of companies, previously highlighted on this blog, won a different set of oil blocks.

According to the NY Times, this deal signals a significant shift in strategy for Venezuela and Chávez.

After clashing with foreign oil companies in recent years, President Hugo Chávez of Venezuela has shifted strategy and awarded contracts to Western oil companies, hoping to increase his nation’s flagging oil production and pull the country out of a sharp economic downturn.

Chevron, the American oil giant, led a group of companies that won one of the concessions on Wednesday night…

Furthermore, this shift in oil policy may indicate that Venezuela will be seeking warmer relations in general with the United States and other countries that Chávez has been prone to demonizing.

In an unusual display of warmth given his friction with Washington, Mr. Chávez happily greeted a senior Chevron executive in attendance, Ali Moshiri, the company’s president of African and Latin American operations. Mr. Chávez conceded that differences remained with the Obama administration, but he also extended an invitation for President Obama to visit Venezuela’s southern oil region, telling Mr. Moshiri, “You bring him here.”

This latest development in Venezuela may be part of a general shift in Latin America from the left to the center. Other indications of this current centralist trend include the election of a right-wing billionaire in Chile’s presidential election, the strong success of Brazilian President Lula who governed from the center-left, and an overall decline in combative left-right discourse throughout South and Central America.

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Brazil’s Ascendency as an Oil Power

Over the next decade Brazil may become one of the largest oil producing nations in the world. In late 2007 a new and sizable oil field, dubbed the “Tupi” field, was discovered in the Santos Basin in deep water off the Brazilian coast, and it holds the promise of energy self-sufficiency for Brazil. As Dilma Rousseff, a current presidential candidate and Chief of Staff to Brazil’s President Lula, put it, “This has changed [Brazil’s] reality.”

This news can only bolster Brazil’s rising reputation as an energy giant. The country is already a powerhouse of alternative fuels, owing to its status as the world’s second largest producer of ethanol fuel.

Brazilian officials with the state-owned oil company Petrobras have said that they expect to be able to develop the field with little outside help, and Brazil certainly has an interest in keeping profits from the field at home; early estimates are that the field will increase Brazil’s proven reserves to 17.2 billion barrels of oil. While that figure pales in comparison to the reserves of some traditional oil producers like Saudi Arabia (267 billion barrels) and Canada (179 billion barrels), it would put Brazil in front of countries like Mexico, Qatar, and Algeria, and place Brazilians firmly on the list of the largest oil producing nations. Furthermore, there is still potential for the oil field’s reserves to be even larger. Haroldo Lima, the head of the National Petroleum Agency in Brazil, estimated the size at 33 billion barrels, which would put Brazil’s reserves at a whopping 42 billion barrels and push it ahead of countries like Nigeria, Libya, and the United States.

Still, getting to the oil won’t be easy. Since it is a deepwater field, specialized equipment will be necessary. One estimate puts the cost of accessing the oil at $200 billion, which is no small investment, but it’s one that Brazilian officials are taking very seriously. Part of the high cost will be acquiring or building the deepwater rigs that can reach the oil. The rigs are rare and expensive to manufacture, and Petrobras officials have discussed the possibility of building the rigs themselves if necessary, but it is more likely that they would turn to their traditional suppliers in the United States. Similarly, Brazil will need to develop infrastructure to refine the oil. Since the country already does over $2 billion a year in trade of refined oil with India, it is possible that Petrobras might turn to India for expertise in building a refinery in Brazil.

Curiously, there has even been some talk that Brazil might build a nuclear-powered submarine to guard the oil field when extraction begins. This possibility was suggested by Brazilian Defense Minister Nelson Jobim, who said that Brazil needs “to choose the padlock that befits the riches in the safe.”

It will be interesting to see how this all plays out, but for now it suffices to say that Brazil is already in a great position to assert itself as an energy producing power, and its status is continuing to rise.

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