Wine Consumption In India Growing By Three-Fold

by Dave

Opportunity to up the share from Argentina.

Avenue Vine:
Wine consumption in India is set to treble by 2011 to touch 17 million litres per annum, according to a study conducted by UK-based International Wines and Spirits Records (IWSR).

As per the study, wine consumption in India stood at six million litres in 2006 and in the last four years, it has risen by over four times.

“Contrary to popular belief that only imported wines are mainly consumed, most wines consumed in the country is locally produced, accounting for 75 per cent of the total volume,” wine exhibitor VinExpo Chairman Dominique Heriard Dubreuil said.

Around a quarter of the wine consumed in the country is imported and France accounts for 41.7 per cent of wines imported by India.